Market your Small Business like a Pro!

Take ownership of your marketing communications. 
Learn how to focus on proven tactics that will net real results!




​This self-led course is for you if:

  • You need to market your business and don't know where to start.
  • You have a limited budget.
  • You want to be 'hands on' and take ownership of your marketing.
  • You'd like to get more customers.



​This self-led course is NOT for you if:

  • You are already an experienced marketer.
  • You are currently executing marketing communications successfully.
  • You have unlimited resources and time.

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​As a small business owner you wear many hats. Where does marketing fall on your list of priorities? Even if you know what kind of marketing communications activities you should be doing, how do you find the time to do them? Are they thought out, or ad hoc?


'Marketing Communications for Small Business' is a seven module course that is designed to help small business owners identify their marketing communications needs and plan them out so that getting the job done is much easier and well within their grasp.



​About Marnie Hughes

Marnie is a marketing communication specialist with an attention to detail, flair with the written word, knowledge of search engine optimization techniques and project management skills to get jobs done.

​Marnie has provided her unique services and style to the manufacturing, non-profit, real estate, healthcare, and utility sectors. She is a self-published author of ‘Writer Inc.: Starting and Growing Your Writing Business’, a how-to primer written to encourage those who want to turn their writing passion into a viable business.

Marnie’s company, Communication Artistry, has been serving clients online and throughout the GTA for over 10 years.



​What We'll Cover...

Module One: Intro to Marketing Communications

  • What to expect from this course
  • What is Marketing Communications?
  • What Makes You Unique?
  • Goals and Measurement
  • Getting it Done
  • Planning and Scheduling
  • Online and Offline tactics

Module Two: Your Website and Blog

  • Your Website or online ‘home base’
  • Hosts, Domains and Content Management
  • Search Engine Optimization
  • Blog and content creation

Module Three: Social Media and Other Outposts

  • Social Media platforms - what they are and which one(s) make sense for you
  • Forums, bookmarking sites (Reddit/Delicious/Stumbleupon)
  • Information sites - Quora, mosaicHUB


Module Four: List Building and Email Marketing

  • Create a list ethically with people who really want what you offer
  • Manage your list - tools and tips
  • Mailchimp, Constant Contact - email providers, their features and their rules
  • Setting up your email marketing system and automation

Module Five: Online and Offline Advertising

  • Online ad options: Google and Bing, Social platforms, banner ads
  • Retargeting
  • Tracking, measurement and ROI
  • Print advertising: newspaper, magazine, trade publications
  • Ad design and format


Module Six: Networking and Events

  • Importance of taking it offline
  • Groups and associations
  • Trade shows
  • Events


Module Seven: Measurement and Results

  • What to Measure
  • Tools for measuring
  • Making improvements to your program
  • New goals once you’ve reached your target

Bonus Resources:

  • How to set up a Wordpress site from scratch 
  • Marketing planning calendar template
  • 10 step process on how to build a list from scratch
  • How to set up a Mailchimp account
  • Tracking spreadsheet for adwords 
  • 10 Tips to Network Like a Pro
  • and more!​


​Marketing Communications for Small Business

Get all seven modules for $79US 

  • 7 lessons with videos, transcripts and resources
  • Valuable bonuses and extras to help you get started and support your success. 
  • Receive a new module each week to give you time to apply what you learn. You can go at your own pace, on your own time.
  • Email access to Marnie to help you on the road to success!

Buy Now (Instant Access)